Unit 27/2
Communication skills for creative media/ Factual Programme Production Techniques for Television
Assignment Brief
Learner Declaration
Task 1
Task 2
TASK 2 - Pitch a factual programme using appropriate technology
EVIDENCE: Pitch Video, Final Treatment and Proposal
Final Treatment and Proposal:
outline of idea; costs; requirements, eg locations, talent, crew; audience; USP (unique selling point)
Technology: presentation software, eg PowerPoint, Keynote, Google Presentation, SlideRocket, Adobe
Acrobat; slide design; transitions; visual aids, eg animations, video clips, audio clips, clip art, charts, graphs,screen shots, web pages; copyright issues
Address: clarity of voice; tone of voice; register, eg authoritative, humorous; clarity of expression; use of
technical language; maintaining engagement, eg eye contact, reinforcement of points, reference to screen
Unit 2: P4, M4, D4
Unit 2: P5 ,M5, D5